SPREAD

2020.8.11

“SPROUT” FOR INTERSECT BY LEXUS-TOKYO

For this ‘new normal’ period influenced by COVID-19, we created a banner partition with a screen function under the theme of “Mebae” (sprout). It has been on display at INTERSECT BY LEXUS – TOKYO in Minami Aoyama, Tokyo, since Thursday, July 29 2020. A mesh fabric, used in medical fields and for automobile interiors, is the material used for the screen. The material is coated with “Cufitec®”, a new virus and bacteria control technology that prevents secondary infection from viruses. Our aim is to bring new life to a space using the power of color, and to make a comfortable environment for people to engage in new communication.

“SPROUT” for INTERSECT BY LEXUS-TOKYO
Press release
Date: From July 29th, 2020 (Wednesday)
Venue: INTERSECT BY LEXUS ‒ TOKYO
Location: 4-21-26 Minamiaoyama, Minato-ku, Tokyo 107-0062
Planning: Mika Takizawa (Dentsu Live Inc.)
Mesh manufacturing: NBC Meshtec Inc.
Frame manufacturing: STOKA Co., Ltd.
Press: daily press
Photo: Ooki Jingu
Planning and Design: SPREAD